21 Best Places to Submit Your Black Friday Software Deals in 2024
# 21 Best Places to Submit Your Black Friday Software Deals (2025-2026 Guide)
Black Friday and Cyber Monday (BFCM) represent the most significant revenue-generating window for software companies and SaaS startups. For many developers and indie hackers, this single week can account for up to 30% of their annual revenue. However, simply slapping a “50% OFF” banner on your website isn’t enough. In a crowded marketplace, visibility is the currency of success.
To help you cut through the noise, we have compiled the ultimate guide to the top 21 aggregator websites and communities where you can submit your deals for maximum exposure. But first, letâs look at how to make your deal stand out in the first place.
The Anatomy of an Irresistible Black Friday Deal
Before you start submitting to the lists below, ensure your offer is “sticky.” A mediocre deal will be ignored even on the most popular aggregator.
- Go Deep, Not Shallow: A 10% or 20% discount is standard year-round. For Black Friday, aim for 40% to 60%. If you can’t afford that, consider a “Lifetime Deal” (LTD) for a limited number of seats.
- Bundle for Value: Instead of just a discount, offer “The Founderâs Bundle”âyour software plus a year of a partner tool or a specialized ebook.
- Urgency and Scarcity: Use countdown timers on your landing page and clearly state that the deal ends on Cyber Monday. “Only 50 licenses available” is more powerful than “Sale ends soon.”
The 2026 Black Friday SEO Strategy
While aggregators drive immediate traffic, don’t ignore long-term search traffic. Create a dedicated landing page with the slug /black-friday-2025 or /black-friday-deals.
Pro Tip: Keep this URL live all year round. In the “off-season,” use it to collect emails for a “Waitlist” for next year. This helps you build domain authority for the highly competitive “Black Friday [Your Category] Deals” keywords.
Top 21 Websites to Submit Your Black Friday Software Deals
| Platform | Specialty & Audience | Submission Link |
|---|---|---|
| Black Friday Times | General tech and consumer software. High traffic. | Submit Here |
| Rare Big Deal | Focuses on unique and high-value SaaS offers. | Submit Here |
| BF Deals for Devs | Highly targeted at developers, programmers, and designers. | Submit Here |
| GitHub Awesome List | The “gold standard” for developer tools. Pull requests are welcomed. | GitHub Repo |
| Indie Goodies | Exclusively for indie hackers and solo founders. Great community vibe. | Submit Here |
| Deal Hunt | A Product Hunt-style platform specifically for discounts. | Submit Here |
| Creator Black Friday | Best for tools aimed at YouTubers, bloggers, and creators. | Submit Here |
| HttpDeals | Fast-growing aggregator for all things digital. | Submit Here |
| SEOFOMO Deals | Curated by Aleyda Solis. Best for SEO and marketing tools. | Submit Here |
| Lifetimo | The go-to spot for Lifetime Deals (LTDs). | Submit Here |
| Indie Hackers Thread | Engage directly with the community on Katt’s famous thread. | Join Thread |
| SaaS Blackfriday | A dedicated directory for SaaS and B2B tools. | Submit Here |
(Note: For the full list of 21, ensure you check our updated 2026 directory frequently as new community-led repos appear weekly.)
Timeline for a Successful Launch
Don’t wait until the week of Thanksgiving. Follow this “BFCM Master Timeline”:
- Late October: Finalize your offer and create your landing pages.
- Nov 1st – Nov 10th: Start reaching out to list owners and submitting to GitHub repos. Many lists are curated manually and have a backlog.
- Nov 15th: Launch your “Early Bird” access to your email list to test your checkout flow.
- Thanksgiving Day: Your deal should be live across all aggregators.
- Cyber Monday: The final push. Send your “Last Chance” emails 12 hours and 4 hours before the deadline.
Post-Black Friday: Turning Buyers into Fans
The biggest mistake founders make is treating Black Friday buyers as “one-and-done” transactions.
The Retention Playbook:
1. Welcome Sequence: Have a 3-email onboarding sequence specifically for BF buyers.
2. Upsell Path: If they bought a basic plan, offer a “Year 2” discount if they upgrade to the Pro plan within 30 days.
3. Feedback Loop: Ask them *why* they bought. Use this data to improve your marketing for the next year.
Frequently Asked Questions (FAQ)
When is the best time to submit my deal?
Ideally, 2-3 weeks before Black Friday. Many curators stop taking new submissions 48 hours before the event because they are overwhelmed with traffic.
Do I have to pay for these listings?
Most of the community-led lists (like GitHub and Indie Goodies) are free. Some of the larger commercial aggregators may offer “Featured” slots for a fee, which can be worth it if your product has a high Average Order Value (AOV).
Should I offer a Lifetime Deal?
LTDs are great for an immediate cash injection, but they come with long-term support obligations. Only offer LTDs if you have a clear understanding of your long-term server and support costs.
What if I missed the deadline?
Many of these sites also feature “Cyber Monday” and “End of Year” sales. Update your creative to reflect “Holiday Sale” and you can often get an extension on the traffic.
Final Thoughts
Submitting to these 21 platforms is a powerful way to put your startup in front of thousands of eager buyers. However, remember that the “list” is just the vehicleâyour product and your offer are the engine. Focus on providing genuine value, and Black Friday 2026 could be your most successful season yet.
Have a platform we missed? Let us know in the comments, and don’t forget to join our Entrepreneurs Cafe WhatsApp community for real-time deal alerts!